What is Attention Data? A description for Mom and Dad.

With Touchstone we focus less on Attention Data and more on creating an Attention Profile. What's the difference? Attention Data is all the breadcrumbs you leave behind when you interact with your computer (and your life) while your Attention Profile is the resulting 'boiled down' profile of your interests.

But it never hurts to get an understanding of what Attention Data is in the first place. The first stop should be our manifesto.

Also, there is a great post that has a simple explanation of Attention Data for your Mom and Dad - What is Attention Data.

Of course, Attention Data and Attention Profiles are useless unless you can apply them to something useful.

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