Morphing Media - Signposts of Media 2.0
Meredith Obendorfer writes a post called 'Investigating the Case of the Morphing Media' over on 'Echo Base' where she predicts the rise of Media 2.0.
She explains a set of recent circumstances that are signposts of a failing Media 1.0 world and the rise of... something else.
At the end of the post she suggests that perhaps it's time to call it Media 2.0.
I have been talking about Media 2.0 for quite some time and as I explained, I think that Attention and Aggregation will play a key part.
Watch this space Meredith!
She explains a set of recent circumstances that are signposts of a failing Media 1.0 world and the rise of... something else.
At the end of the post she suggests that perhaps it's time to call it Media 2.0.
At a time when VC investment in new media is surging, the question remains, will traditional media be able to keep up? And at what cost will it learn that it needs to morph with the rest of ‘em? Overused dot-oh or not, it’s clearly time for media 2.0.
I have been talking about Media 2.0 for quite some time and as I explained, I think that Attention and Aggregation will play a key part.
Watch this space Meredith!
Labels: aggregation, attention, media 1.0, Media 2.0, RSS
2 Comments:
Thanks, Chris, for the trackback as well as the points for discussion. Glad to see someone else is actively mapping the shifting dynamic of the media. The big question I keep running into is business model-- if distribution & content keep getting cheaper, or even free, what's allowing folks (i.e., journalists, bloggers, people who develop free ware *smile*) to pay their bills?
Hi Meredith - Thanks for dropping by.
I agree with Chris Anderson in terms of 'where's the money'.
I have done a post about it here: http://www.touchstonelive.com/blog/2007/01/making-money-from-long-tail.html
I think there is a big opportunity for Aggregators (e.g. Touchstone) to connect participants and potential reward the entire ecosystem along the way.
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